The history of the Ferrari house and thus of the most famous Italian sparkling wine begins with the young Giulio Ferrari, who enrolled at the legendary wine-growing institute in Montpellier at the end of the nineteenth century to learn everything about natural bottle fermentation.

When he returned to Trento, he planted vines brought from France in his own vineyard and produced the first bottle of his sparkling wine in 1902. Giulio Ferrari worked hard and fulfilled his dream of having his own first-class brand.

Even after more than a century, Ferrari has maintained its existence as a family business and now relies entirely on the Lunelli family, the descendants of Bruno Lunelli, who in 1952 bought the then tiny winery from the founder Giulio Ferrari and promised to produce the masterful sparkling wine unchanged. Lunelli kept his word but also fulfilled his own ambition by expanding the company and producing and selling 100,000 bottles for the first time in 1969.