Most people emphasize the name of the winery La Magìa on the “i” like magic. But in the local pronunciation, the emphasis is on the first “a” referring to “Magione”
(the residence, the accommodation).

It is believed that a paved Roman road, which also existed earlier under the Etruscans, passed by here and that “magione - màgia” was a
kind of post station for travelers and pilgrims.

When one gazes over the valley with the Romanesque abbey St. Antimo, which lies directly below the hill, a magical view unfolds before the eyes, giving a hint of the sacredness of this place.